Reading Time: 3 minutes Models, frameworks and flow charts simplify complex concepts. As a business owner, we know people buy from us. At some point in time, they learn about our business, and buying doesn’t happen unless people learn about the business. Sometime in… Read More »5 Stages of Customer Journey
Reading Time: 2 minutes A jewelry business can own their customers’ minds. Yes, it’s quite possible. How do you do it? The recipe to own your customers’ minds is surprise and delight. Let them experience unexpected pleasantness. Go above and beyond by doing something… Read More »How can a Jewelry business own their customers’ minds?
Reading Time: 2 minutes Social media is super simple, and super hard. It’s simple because there’s only 4 things you can do on social media. It’s hard because most people don’t know how to do them effectively. There are only 4 actions one can… Read More »#1 Reason People Fail with Social Media, and How to Fix It.