Reading Time: 3 minutes It’s mighty difficult to build an author brand, if you don’t know what an author brand is made up of. So, here it is. An author’s brand is made up of three things: Frequency of people’s memory about you, Feelings… Read More »Components of an Author Brand
Reading Time: 2 minutes Short Answer – All Year Long! If you know exactly what I mean, feel free to skip the long answer. Long answer – Book marketing is not a one-and-done activity. It’s a process. Many authors view book marketing as a… Read More »When Should You Do Book Marketing?
Reading Time: 9 minutes Book Marketing Plan is an absolute essential in every author’s kit. An author without a good plan just bumbles around from one technique to another without ever reaching concrete success. On the flip side, an author with a book marketing… Read More »An Author’s Guide to Building a Powerful, Personalized Book Marketing Success Plan in 2022